Landing your products in Christmas campaigns is the holy grail of seasonal PR. These offer brands unparalleled visibility during the busiest shopping season of the year. With publications, influencers, and blogs curating their ideas months in advance, the competition is fierce.

Here are some tips to help your brand secure a coveted spot in this year’s holiday campaigns.

As we approach 2025, now is the time to establish a clear and strategic plan to guide your brand’s efforts in the year ahead. Effective planning goes beyond setting goals; it involves creating a well-structured framework that supports growth, adaptability, and long-term success.

The festive season is a high-stakes opportunity for brands. Journalists, stylists, and content creators are racing to craft their holiday stories, roundups, and gift guides. With so much media coverage revolving around festive trends, the competition for attention is fierce. For brands leveraging Flaunter, there’s one powerful tool that can set you apart: tags.

The holiday season is a time for celebration, but for businesses, it’s also a critical period to stay visible, engage audiences, and boost sales. Managing social media during the Christmas break can be challenging, but with the right tools, you can schedule content ahead of time and enjoy the festivities stress-free.

The holiday season is a prime time for destinations and venues to attract visitors and drive bookings. With heightened consumer enthusiasm and increased leisure time, this period offers unparalleled opportunities for showcasing your unique appeal and creating memorable experiences.

Black Friday is a cornerstone of the retail calendar, offering brands the chance to capture significant revenue, engage new customers, and strengthen their market position.

When your brand is bring new members into the family, it’s important to approach the process thoughtfully. By adding new products to your line, it allows you to capture more market share, meet evolving customer needs, and further establish your brand’s presence. Plus, it’s fun to continue your passion and introduce your amazing ideas to both new and existing customers.

At Flaunter, we’re all about connecting influencers with lifestyle brands that spark inspiration, creativity, and engagement. Our goal is to partner with influencers whose values, content, and engagement reflect our standards and brand verticals—fashion, beauty, wellness, home, and more.

We had the pleasure of sitting down with Fran Benaud from Beauty Life Moments.  Throughout Fran’s career she has played a pivotal role in the success of many international beauty brands.

Influencer marketing can be a daunting task for many brands. From setting up your campaign to choosing the right influencers, there are many factors that need to be considered. That’s why we’re here to help!

This week, we were lucky enough to speak with the lovely Susanna Tolo. She is the mastermind behind @coastalhamptonstyle, and shares with us her career, future endeavours, design inspirations and more. Let’s dive in!

In today’s evolving retail landscape, brands are constantly seeking innovative ways to connect with their customers and create memorable experiences. One of the most powerful tools to achieve this is through a pop-up or brand activation.

Ever received a request from a journalist or retailer for all of your red coloured products...only to find they are spread across 3 x different albums or maybe 2 different brands in your account? Flaunter mood boards are the answer.

With the holiday season rapidly approaching, find out how to maximise your PR with gift guides, promos and a holiday social media strategy.

The fashion industry, like many others, is evolving at lightning speed, driven by technology that’s transforming everything from how designers create to how consumers shop. In a world that’s increasingly digital, fashion brands are using innovative tools like 3D printing, augmented reality, artificial intelligence, and virtual reality to stay ahead of the curve.

This week, we were lucky enough to speak to Ema - the Founder of Lox, a revolutionary brand changing the game in lunch transportation. Ema has designed sleek bags that combine both practicality and style with each high quality piece accomodating every lifestyle.

Let’s spill the tea about Ema’s background and future plans for LOX.

Feedback—it’s the goldmine your brand can’t afford to ignore. Whether it comes from customers, employees, or even stakeholders, it's the secret weapon for growth and improvement. But here’s the catch: feedback is only as valuable as how well you act on it.