THE FLAUNTER BLOG
Flaunt It
We share industry insights and interviews, PR and marketing trends and advice, as well as tips for brands, agencies, media and creators using Flaunter.
Flaunter: The Digital PR Powerhouse You Need In Your Team
Flaunter was created to do two things: Streamline PR processes [read: faster, more efficient, more cost-effective] and make PR teams fully digital. And for many businesses, agencies, PR and marketing teams and publishers out there - our tools can be really valuable right now.
In PR? Here’s Why You Need To Understand SEO
There’s more to PR than long lunches and full page spreads. These days, PRs need to be on top of the data that’s meaningful to their clients, and the latest trends in storytelling and content marketing.
The secret to making your content more discoverable – 5 best practice tips for image SEO
Content is king. But, it’s also a bit of a diva. The better you treat content, the more it will do for you.
The Psychology Behind Attraction – What Draws Audiences To Your Brand
The psychology behind attraction is fascinating and often surprising, but understanding how attraction works can help you market your brand and products to your target market more effectively.
Make This Your Brand’s Best Year Yet
New year, new you. Or new business, either way. But, if you’re like most businesses and teams, you are looking to these next 365 days with a sense of drive and purpose.
Why You Should Be Using An Online PR Gifting Suite…And How
PR gifting works. It’s a fact. We’ve seen it time and time again. But how are brands and agencies actually managing this? We’ll tell you…
How To Get More Media Coverage
When it comes to getting noticed in the media, there are a few key things you need to know.
Why Visual Storytelling Is Crucial For Your Brand’s PR Efforts
Are you ready to take your brand's PR efforts to the next level? Well, let us tell you, visual storytelling and content marketing are the keys to making that happen.
How To Build and Maintain Relationships With Key Media Contacts
Let's face it, building and maintaining relationships with key media contacts is crucial to the success of your brand. It can be overwhelming and intimidating, especially for smaller brands and startups, but don't worry - we have your back!
Why Media Want Etched Imagery, And Why Your Brand Can’t Afford To Skip Out On It
Picture perfect or perfect picture? When it comes to visual content, media outlets and publishers are on the hunt for the latter. And they’ve found the answer in deep etched imagery.
The Power of a Digital Presence in PR for Lifestyle Brands
If you want to stand out from the crowd, boost your brand awareness, and get your products in front of the right people, then it’s time to take your digital presence seriously.
Step into the Spotlight: Unleash Your Brand’s Personality with Engaging PR Events
From fashion shows and product launches to pop-up shops and influencer gatherings, events can be an incredibly effective tool for brands to connect with their audience, generate coverage and increase awareness.
Why Brands Need to Prioritise Diversity and Inclusion in their PR Strategies
Diversity, it's not just a term used to describe the line-up on Love Island. In fact, it’s a key ingredient for crafting an impactful and successful brand campaign.
You see, the world is full of unique individuals, and that's a beautiful thing. We're all different in our own special ways, whether it's our age, appearance, ethnicity, gender, sexuality, health, religion, socioeconomic status, or experiences.
Advertorial vs. Editorial: Which is Right for Your PR Strategy?
When it comes to PR, there are two main types of content: advertorial and editorial.
But if you’re new to PR, you may be wondering what the **** is the difference anyway?
How to Measure the Success of Your PR Campaigns in the Digital Age
The digital age has ushered in a new era of complexity when it comes to measuring the success of PR campaigns.
How ‘Peach Fuzz’, Pantone’s Colour of the Year Influences Brands and Media
Pantone's Color of the Year for 2024, Peach Fuzz, is a delightful, warm hue that captures a sense of nurturing and connection. This choice reflects a growing trend towards colours that convey comfort and positivity.