Are You Making These Media-Friendly Mistakes?

Are You Making These Media-Friendly Mistakes?

Your brand racks up Instagram followers, basks in TikTok likes and attracts thousands of website visitors monthly. So, why isn't the press knocking on your door?

Too many brands find themselves rich in audience engagement but bankrupt in media coverage. This conundrum is a wake-up call to reassess your PR strategy. It’s not just about the noise you make in the social sphere but how you resonate with the storytellers who amplify your message across the media landscape. Forget the vanity metrics; let's talk about turning your digital presence into media presence. Why? Because being the talk of the town and the talk of the press are two different ballgames.

Visual Content That Stops the Scroll

In the realm of media friendliness, your visuals are your handshake, your first impression, your chance to make an impact before words can even take the stage. High-resolution, captivating images that tell a story are your non-negotiable ambassadors to the world of press. Flaunter exists to streamline this visual storytelling. With our platform, your visual assets are not just seen. They're shared. They're published. It's like having your own digital showroom and PR assistant that never sleeps, available to enchant journalists and content creators 24/7.

Crafting Compelling Media Releases

Beyond visuals, your narrative holds the power. Crafting media releases that cut through the noise requires a deep dive into what makes your brand tick. The secret? Speak their language. Media professionals are on the lookout for stories that not only resonate with their audience but also fit seamlessly into their editorial calendar. Your releases should not only inform but inspire. Upload these releases to Flaunter and they become instantly accessible and perfectly pitched to ignite media interest and engagement. It’s about creating content that media can’t wait to share, wrapped up with all the why’s and how’s that make your story not just seen, but remembered.

The Digital PR Toolbox

Just like you have your social media tools for scheduling and reporting, your CRM tools for email marketing, you need your PR tool too. Flaunter was purpose-built just for brands and media. To make connections easier, finding content and stories that are ready-to-publish easier, building relationships between PRs, Founders or Managers and Journalists easier. Think of it as your brand’s digital press kit, always up-to-date and ready to impress. It's about ensuring that when journalists seek inspiration or content, your brand stands out as the go-to source, not just for stories but for building lasting media relationships.

Staying Ahead of Media Trends

Understanding the ebb and flow of media trends is crucial, but being a trendsetter is what sets a media-friendly brand apart. Flaunter not only keeps you informed with the latest insights and analytics but empowers your brand to be at the forefront of shaping those trends. Position your brand as a thought leader, one step ahead, always relevant and endlessly engaging.

Becoming a media-friendly brand isn’t about changing who you are; it’s about showcasing your brand in its best light, always ready for its close-up. It's about making the journalist's job easier, giving them everything they need at their fingertips…via Flaunter ;)

Transform your brand into a media magnet. Be bold, be seen, be Flaunter.

Join the 1000s of brands, media and agencies already using Flaunter. Sign up for your free 14-day trial and supercharge your PR.

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How To Approach Media

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6 things we’ve learned about PR from Amazon’s Making the Cut